Logo Design

Our Footprints Foundation is a foundation that aims to reach out to disadvantaged communities to improve their well-being and prosperity. Focussed on providing better and affordable healthcare throughout Zambia, their first priority is providing better eye care.

I had the pleasure of being asked to design their logo. I wanted to incorporate as much care into creating this as they do, providing people in Zambia with the care they need. The final logo embodies the colors of Africa, which is their future goal. The footprint they'll leave throughout Africa is the main focus of the logo. However, if you look real close, you can also see someone embracing other people, portraying the care they want to provide.